Consumer Behavior Study Upends Common Misconception That the Vast Majority of...
Indianapolis — August 8, 2018 — PERQ, experts in online consumer engagement and shopping behavior, has released new analysis of consumer call-to-action (CTA) data with key learnings for websites of The...
View ArticleHow Dealers Can Avoid Disaster When Facing Bond Claims
One of the most common misconceptions about auto dealer bonds is that they are in place to protect you, the dealer. This is untrue. Auto dealer bonds are in place The post How Dealers Can Avoid...
View ArticleautomotiveMastermind Appoints Chief Commercial Officer
New York — August 8, 2018 — The automotive dealership industry’s leading provider of predictive analytics and marketing automation solutions, automotiveMastermind, announces the appointment of Andrew...
View ArticleVehicles Nearly Two Times More Likely to Sell With Title, According to...
North Hills, NY — August 9, 2018 — Long-standing proprietary research1 shows vehicles holding a title are nearly two times more likely to sell off auction lots on first pass The post Vehicles Nearly...
View Article5 Ways to Master Dealership Search Marketing
Your dealership website isn’t much good for consumers if it doesn’t provide the information and calls to action that in-market car shoppers are looking for. Just as importantly, it’s not The post 5...
View ArticleJ.D. Power and Nielsen Transform Auto Advertising With the Launch of the...
New York — August 13, 2018 — Today Nielsen (NYSE: NLSN) launched the Nielsen Auto Cloud fueled by J.D. Power, a robust marketing and measurement platform that combines the power of The post J.D. Power...
View ArticleValassis Data Provides Auto Dealers, Service Providers With Owner’s Manual...
Livonia, MI — August 14, 2018 — Valassis, a leader in activating consumers through intelligent media delivery, today released new research providing insights into the decision-making process of today’s...
View ArticleLou Fusz Automotive Network Gives Members Access to Thousands of Vehicles...
St. Louis — August 14, 2018 /PRNewswire/ — Lou Fusz is bringing the first-ever vehicle subscription service to St. Louis with their Fusz Select program. Members of this program will The post Lou Fusz...
View ArticleInterview: Ben Brigham, Father of Automotive Retail AI
Ben Brigham, founder of Conversica, brought the power of artificial intelligence (AI) into the world of automotive retail. He is a true industry trailblazer. Following his graduation from the...
View ArticleAutomotive Grade Linux Extends Global Reach With Six New Members
San Francisco — August 16, 2018 — Automotive Grade Linux (AGL), a collaborative cross-industry effort developing an open platform for the connected car, is announcing that six new members have The post...
View ArticleClient Command Named to Inc. 5000 List of Fastest Growing Companies for...
Cumming, GA — August 17, 2018 — Client Command, the automotive marketing leader in turning Active Shoppers™ into real customers, today announced that the company has again been named to The post Client...
View ArticleAutomotive Disruptors Are the Forewarning of “Icebergs” Ahead for Dealers
“I’m king of the world!” exclaims Leo DiCaprio’s character Jack in the famous scene from the smash film Titanic. It was the height of the character’s joy because everything was The post Automotive...
View ArticleHow Call Analytics Help Dealers Transform the Customer Experience
The options for car shopping digitally have expanded significantly over the past decade. When a potential customer wants to get in touch, they can email the dealership, connect on their The post How...
View ArticleGenerations Digital Celebrates 1st Anniversary, Saving Clients From...
Middletown, OH — August 21, 2018 — Generations Digital, a full-service digital marketing consulting firm led by industry veteran George Nenni, celebrates a year in business today, finding most clients...
View Article7 Ways to Get Your Team On Board When Implementing New Technology
The digital transformation has had a major impact on customers’ experience online, offering personalization and convenience like never before. It has also transformed the way we do marketing—the way we...
View ArticleStoneEagle’s SEcureAdmin Platform to Power Toyota Financial Services iBook...
Dallas — August 21, 2018 — StoneEagle announced today that Toyota Financial Services will use StoneEagle’s SEcureAdmin enterprise administration system to power the iBook e-Rating dealer portal for its...
View ArticleACV Auctions Bolsters Management Team to Accelerate Growth as Dealers Turn to...
Buffalo, NY — August 22, 2018 — ACV Auctions, the rapidly growing online wholesale automotive auction platform, has hired Matthew George as chief financial officer and Craig Anderson as chief corporate...
View ArticleWhy You Need a Warranty Provider to Be Your Wingman
In the popular movie Top Gun from 1986, a pilot tells one of his peers, “You can be my wingman.” The comment refers to a traditional military flight pattern for The post Why You Need a Warranty...
View ArticleCDK Websites See Significant Organic Traffic Increases
August 20, 2018 — Reunion Marketing personnel noted a remarkable increase in organic traffic for CDK websites that directly coincides with a Google algorithm update. While conducting regular audits,...
View ArticleKerrigan Advisors Represents Car Pros Automotive Group in Sale
Irvine, CA — August 22, 2018 — Kerrigan Advisors, the leading sell-side advisory firm to auto dealers in the U.S., represented and advised Car Pros Automotive Group in their recent sale The post...
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